In this course, we will go over the difference between a LinkedIn Profile and a LinkedIn Page and learn when to use them. We will show you how to set up your Page and why it matters. You will also learn about Showcase Pages and how to use them. Lastly, we will cover how to get employees to spread your message on LinkedIn. This course is part of the Nonprofit Digital Marketing and Social Media Series. For more information, please visit: Nonprofit Digital Marketing and Social Media Series | Glasscock School of Continuing Studies | Rice University